Driven Brands’ Chief Operating Officer Daniel Rivera is being promoted to president and chief executive officer.

In the evolving digital landscape, authenticity has become crucial for effective marketing. Brands leveraging AI to provide ...

From AI-powered decision-making to immersive digital experiences, brands are leveraging cutting-edge technologies to drive ...

Discover why emotional engagement is redefining audience measurement. Learn how AI-powered tools like facial expression ...

Economic uncertainty pressures marketing budgets. CMOs must prove ROI while adapting to inflation, changing consumer behavior ...

Whether Adidas can win more American shoppers from market leader Nike will be key to its continued success this year, ...

The global AI in marketing is projected to reach $26.99 billion by 2025, growing at a CAGR of 25% from 2025 to 2030, ...

Using sustainable, lab-grown diamonds set in white, rose and yellow gold, Suzanne Code is renowned for producing pieces that ...

As DOOH ads are set to be exempt from the food & drink ad ban coming into force in October, IAB UK’s Charlotte Robinson ...

Sarah Crockett detailed her approach to rehabilitating the brand during a keynote presentation at this week’s eTail Palm Springs conference.

Oscar-nominee Timothée Chalamet, whose portrayal of Bob Dylan in the biopic “A Complete Unknown” has earned him an Academy ...

Retail in 2025 will be defined by mobile-first shopping, direct-to-brand engagement, AI-driven personalisation, and ...